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Welsh Government launches new campaign, “Take Time to Talk, Listen and Play”

The Welsh Government has launched a new campaign to help parents develop their children’s language and communication skills.

The campaign will provide tips to help the parents and carers of 3 to 7 year-olds improve language skills and prepare for school. It will include advertisements on television, local radio stations, and online, as well as short animations.

The campaign is part of a wider plan to improve oracy, including £700,000 of extra funding and support in 2018-19 to improve the language skills of learners.

Cabinet Secretary for Education, Kirsty Williams AM said:

“Oracy is essential for developing life skills and we are keen to support parents, carers and guardians as they pass these valuable skills on to their children.”

You can read more about the new campaign on the Welsh Government’s website here.